PRP GROUP

Introduction

Indonesia is known as one of the leading economies in Southeast Asia, boasting a steady 5% annual growth since 2000. This consistent expansion has driven consumers to invest more in products that not only improve but also enrich their daily lives. Coupled with the ongoing economic growth, this trend is rapidly transforming Indonesia’s consumer goods sector into one of the country’s most profitable industries.

About Us

Established in 1980, PRP Group has become a leading producer of general consumer goods, driven by the enduring vision of our founder, Mr. Bandi. With nearly 50 years of expertise, we remain committed to crafting high-quality products that excel in both domestic and international markets. Strategically located in Tanjung Pinang within the Riau Islands, PRP Group benefits from a cost-effective production and distribution network, ensuring that we deliver exceptional quality and value to our customers and partners.

1953 - 2002

1953

Started as a traditional retail store named “PANJANG BARU” by our founder’s father, Tjung Goei Heng, in Tanjung Pinang.

1980

Our founder, Bandi, was inspired to run a factory, PT.Panca Rasa Pratama, to produce soy sauce and vinegar with the brand name “POHON PINANG”.

1983

We enter the tea market. Creating the PRENDJAK tea brand. Registered “PRENDJAK” bird as our logo. The Prendjak bird is a symbol of good luck and sincere welcome to guests.

1992

We opened our rst PERTAMINA petrol station.

1993

Changing from a retail store “Panjang Baru” to an Official registered company PT. Startmara Pratama. Growing to a national distribution company for consumer goods.

1994

We expanded our business to wider areas such as Tanjung Balai Karimun & Tanjung Batu.

1995

We built the Cammo Industrial Park in Batam. Expanding into the property sector.

2002

We expanded sales and distribution across the national. Set up distribution company PT Pan Baruna in Pekan Baru.

2004 - 2022

2004

We expanded the business with service offerings, providing logistic/transportation services specialized for petrol and LPG.

2010

Moved into our new headquarters. All subsidiaries were merged, to what is now known as the PRP Group.

2016

We opened grocery stores and mini markets called ISANA. Which later evolved into the largest chain of mini markets across Tanjung Pinang.

2017

We expanded a wide range of products. Beverage brand name “CANBO” was launched. We had also entered a new market by establishing SPPBE, a station f lling and distribution of LPG (Liqui d Petroleum Gas) tanks, under PT. Dima Indraya.

2018

We entered a new market. Producing healthy and high quality Demineral Drinking Water with the brand name “RAVEL”.

2020

Added a new range of product to our portfolio Launches Instant Prendjak Teh Tarik and Prendjak Matcha Latte.

2021

PRENDJAK ASIAN BLACK TEA was launched in to the market with a wide range of avors.

2022

Proudly presented a new brand, “OVKOS”, an energy drink that aims at health-conscious consumers.

Vision & Mission

Vision

We are dedicated to consistently delivering premium quality products. By striving for excellence in everything we do, we believe that the public will recognize and value the superior quality of our products. We will continue to be actively engaged in our mission to become a leading manufacturing company, exceeding global standards through innovation and uncompromising quality.

Mission

To craft high-quality and innovative products
To conduct our business with a deep commitment to environmental sustainability and responsibility
To supply essential products with superior quality to communities
To prioritize outstanding customer service to ensure customer’s satisfaction
To offer affordable and accessible products for a broad range of customer
To continuously create unique and differentiated products
To generate value for our customers, employees, and the communities we serve, while contributing to economic growth and financial prosperity.

Core
Values

Innovation

Quality Control

Advanced Technologically

Why
Choose
Us

Richer Flavor and Taste
Advance Innovation
Guaranteed Excellence Quality
Made from Premium Ingredients
Produced with Advanced Technology for Competitive Pricing

Products

At PRP Group, we have put our greatest effort to guarantee that every product is crafted with care, and using selected ingredients to deliver the highest quality for our customers and partners.

We have also invested in the latest technology to ensure our products are produced efficiently and affordably, while maintaining the quality standard to assure that our product can be consumed by all types of consumers at any level. This allows families to enjoy our best quality product at an affordable price.

Our diverse range of products, including teas, soy sauces, mineral water, and fruit drinks, are carefully checked and produced before being marketed and put on store shelves as we are committed to ensuring that each product delivers the highest quality.